Kate Krause has always considered Sheboygan home. She opened Paradigm Coffee and Music in 2006 because she recognized the need for an open and affirming space in Sheboygan that reflected the views she and her peers shared. Kate is the vice president and co-founder of Goodside Grocery and co-founded the Sexuality and Gender Identity Community Initiative in collaboration with Mental Health America. Kate likes motorcycles, bicycles, her darling dog Rupert, community potlucks and all kinds of other stuff. She founded the Queer Potluck held quarterly at Paradigm to strengthen community and create connections through a shared meal.

Sarah has been working at Paradigm since 2012 when she began as a "ball of mush" and has grown to run the bakery program. She describes herself as a "food motivated puppy." Sarah is deeply invested in Sheboygan's food community and is on the board at Goodside Grocery co-op. 

Jen Balge began as the
Marketing + Community Manager at Paradigm in July 2019 after working in art education for 6 years. The original Paradigm location was pivotal in shaping her world view during high school and she feels fortunate to be a part of the community today.

Stacey Hoard, born and raised in Southern California, moved to Wisconsin in February 2000. She once had a pet pig named Stanley Chops. Stacey has been with Paradigm since 2006 and has tried to quit several times, but Kate won't let her and refuses to fire her. Stacey has 2 kids and loves taking naps. 

Matt has been working at Paradigm for 6 years. What started as a casual shift cover has evolved into overseeing the kitchen and infusing his personal vegan practice into the menu. Matt is learning to fix motorcycles and has a salt water aquarium. Matt is on the board at Goodside Grocery co-op and is a founder at ReBoot.